Online Advertising
Marketing Online
If one of your business goals are attract customers and increase the sales, having an optimized web page and active social media are essential elements, but not enough, it’s necessary the correct implementation of effective strategies of online marketing that helps to increase the traffic on the web site and social media, with the final purpose of convert it in sales opportunities.
On a concrete form, the digital marketing is the ideal instrument to boost a business in an effective way through the opportunities that offer the web environment.
However, this tool use to be broader than what it looks like, because this does not just involve the product promotion or web service, but consists in realizing deep studies to achieve that the advertising is based on a methodology of visible results.
Google AdWords Campaigns
Commercial Production
Attractive commercials with content that includes the keywords.
Advertising on Social Media
Placement of promotional banners
Promotional banners on another web sites.
Video Advertising
Videos on platforms like YouTube, which attracts the customer attention because of their originality.
E-mail Marketing
Massive emails to potential customers.
Mobile Advertising
Adapted commercials to smartphones and other mobile devices.
Affiliated Marketing
This consists on receive clicks or register from the affiliated ones, on exchange of a retribution.
Landing pages
Pages of punctual promotions to which the potential customers access after clicking on a banner or link located on another web site.
Micro-sites
Attend like a support from the principal web page and use to be characterized by catching the public attention and have an exclusive content, focusing on a new promotion, product or event of the brand.
How works the online Advertising?
The online advertising or SEM (Search engine marketing) consists on the realization of campaigns, whose results are the increase of the traffic and segmentation. Standing out the target of your business. The online marketing of the biggest search engine of the world is managed by the google AdWords, a tool that allow the creation of advertising campaigns of immediate execution. Gmedia is Google AdWords certified. We also offer an online advertising service with Microsoft Bing.
The SEM will allow that the website of your company appear between the first results thrown by google. After a search that have include the keywords of the environment of the activity of your business. For this reason is important that not just your page is optimized, also the content where she appears, which has to be redacted with relevant words that contribute on achieve the desired placement, and, at the same time might be an unique content so it wouldn’t be penalized by duplicated content.
- The strategies of business of the company
- The web site positioning
- The conduct of the target of the company
- Most search keywords
- The competency and their strategies of SEM
Be one of the first results on google and another search engines is more important that many others may think, but they use access to the sites that appear on the first places with relevance of what they are looking for and if you are there it could convert these opportunities on sales.
Avantages
There are many benefits of the online advertising or what SEM can contribute to your business. Also this is the ideal form of advertisement to a PYMES, because can increase the sales and the customers portfolio without the necessity of make a big investment.
The benefits of online marketing are resumed at the next points:
- Is so much more economic and effective as traditional advertisement
- Bring us the opportunity of prove convenience without the risk of lots of money
- Could access to more customer’s information
- Investment return – ROI – Guaranteed
How works the online Advertising?
The online advertising or SEM (Search engine marketing) consists on the realization of campaigns, whose results are the increase of the traffic and segmentation. Standing out the target of your business. The online marketing of the biggest search engine of the world is managed by the google AdWords, a tool that allow the creation of advertising campaigns of immediate execution. Gmedia is Google AdWords certified. We also offer an online advertising service with Microsoft Bing.
The SEM will allow that the website of your company appear between the first results thrown by google. After a search that have include the keywords of the environment of the activity of your business. For this reason is important that not just your page is optimized, also the content where she appears, which has to be redacted with relevant words that contribute on achieve the desired placement, and, at the same time might be an unique content so it wouldn’t be penalized by duplicated content.
- The strategies of business of the company
- The web site positioning
- The conduct of the target of the company
- Most search keywords
- The competency and their strategies of SEM
Be one of the first results on google and another search engines is more important that many others may think, but they use access to the sites that appear on the first places with relevance of what they are looking for and if you are there it could convert these opportunities on sales.
Avantages
There are many benefits of the online advertising or what SEM can contribute to your business. Also this is the ideal form of advertisement to a PYMES, because can increase the sales and the customers portfolio without the necessity of make a big investment.
The benefits of online marketing are resumed at the next points:
- Is so much more economic and effective as traditional advertisement
- Bring us the opportunity of prove convenience without the risk of lots of money
- Could access to more customer’s information
- Investment return – ROI – Guaranteed
Why you should trust Gmedia with the management of your advertising campaigns?
Online advertising can be really effective if it is done by experts who possess the necessary knowledge and experience to guarantee a return on investment. That's why Gmedia is the perfect option when it comes to implementing online advertising strategies to grow your business. Our team is Google AdWords certified and have extensive experience in creating and managing effective advertising campaigns.
